Internet Media – newsletterwp https://newsletter-wp.osservatori.net Un nuovo sito targato WordPress Fri, 24 Jul 2026 16:06:44 +0000 it-IT hourly 1 https://wordpress.org/?v=6.3.8 Two-thirds of brand owners are behind on paid media measurement https://newsletter-wp.osservatori.net/internet-media/two-thirds-of-brand-owners-are-behind-on-paid-media-measurement/ Fri, 24 Jul 2026 16:06:44 +0000 https://newsletter-wp.osservatori.net/?p=72625 AdEx Benchmark 2025: i dati dell’advertising europeo https://newsletter-wp.osservatori.net/internet-media/adex-benchmark-2025-i-dati-delladvertising-europeo/ Fri, 24 Jul 2026 16:05:01 +0000 https://newsletter-wp.osservatori.net/?p=72622 IAS: il Video batte il Display sulla viewability, il mobile web concentra il rischio pubblicitario https://newsletter-wp.osservatori.net/internet-media/ias-il-video-batte-il-display-sulla-viewability-il-mobile-web-concentra-il-rischio-pubblicitario/ Fri, 24 Jul 2026 16:04:06 +0000 https://newsletter-wp.osservatori.net/?p=72618 YouTube genera oltre 40 miliardi di dollari di ricavi pubblicitari, ma la crescita rallenta https://newsletter-wp.osservatori.net/internet-media/youtube-genera-oltre-40-miliardi-di-dollari-di-ricavi-pubblicitari-ma-la-crescita-rallenta/ Fri, 24 Jul 2026 16:03:14 +0000 https://newsletter-wp.osservatori.net/?p=72616 Brands see content gold in microdramas. Will they muck up the moment? https://newsletter-wp.osservatori.net/internet-media/brands-see-content-gold-in-microdramas-will-they-muck-up-the-moment/ Fri, 24 Jul 2026 16:02:22 +0000 https://newsletter-wp.osservatori.net/?p=72614 Sky compra la parte Tv di Itv: nasce il fronte britannico anti-Netflix https://newsletter-wp.osservatori.net/internet-media/sky-compra-la-parte-tv-di-itv-nasce-il-fronte-britannico-anti-netflix/ Fri, 24 Jul 2026 16:01:26 +0000 https://newsletter-wp.osservatori.net/?p=72612 BBC e Channel 4 potrebbero unire i loro servizi di streaming contro la concorrenza delle piattaforme https://newsletter-wp.osservatori.net/internet-media/bbc-e-channel-4-potrebbero-unire-i-loro-servizi-di-streaming-contro-la-concorrenza-delle-piattaforme/ Fri, 24 Jul 2026 16:00:18 +0000 https://newsletter-wp.osservatori.net/?p=72609 Google amplia gli strumenti di trasparenza per gli annunci creati con l’AI https://newsletter-wp.osservatori.net/internet-media/google-amplia-gli-strumenti-di-trasparenza-per-gli-annunci-creati-con-lai/ Fri, 24 Jul 2026 15:59:12 +0000 https://newsletter-wp.osservatori.net/?p=72607 Nasce l’European Media Marketplace per offrire agli inserzionisti un unico punto d’accesso sull’open web https://newsletter-wp.osservatori.net/internet-media/nasce-leuropean-media-marketplace-per-offrire-agli-inserzionisti-un-unico-punto-daccesso-sullopen-web/ Fri, 24 Jul 2026 15:58:16 +0000 https://newsletter-wp.osservatori.net/?p=72605 Netflix cresce nel Q2 e stima per il 2026 un raddoppio dei ricavi pubblicitari a 3 miliardi di dollari https://newsletter-wp.osservatori.net/internet-media/netflix-cresce-nel-q2-e-stima-per-il-2026-un-raddoppio-dei-ricavi-pubblicitari-a-3-miliardi-di-dollari/ Fri, 24 Jul 2026 15:57:15 +0000 https://newsletter-wp.osservatori.net/?p=72603