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		<title>96% of major brands now use AI in marketing, WFA research finds</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 12 Oct 2026 07:11:15 +0000</pubDate>
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		<title>OpenAI amplia ChatGPT Ads: nuovo formato visual, più strumenti di misurazione e pilot di brand suitability con IAS e DoubleVerify</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 12 Oct 2026 06:53:28 +0000</pubDate>
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		<title>OpenAI accelera sulla pubblicità in ChatGPT: test per gli Sponsored Agent e nuovi strumenti AI</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 28 Sep 2026 14:05:48 +0000</pubDate>
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		<title>ChatGPT Ads arriva in Italia, come cambia la pubblicità online</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 31 Aug 2026 07:56:48 +0000</pubDate>
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		<title>Pubblicità su ChatGPT: OpenAI lancia strumenti per targeting e creatività</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Fri, 19 Jun 2026 17:18:33 +0000</pubDate>
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		<title>The Hidden Cost of Poor Training Data in Generative AI</title>
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		<dc:creator><![CDATA[Cristina Cavalleri]]></dc:creator>
		<pubDate>Sat, 16 May 2026 17:15:13 +0000</pubDate>
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		<title>L’evoluzione della ricerca online nell’era del prompting: l’indagine di NetStrategy sui nuovi comportamenti degli utenti</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Fri, 10 Apr 2026 17:58:56 +0000</pubDate>
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		<title>Meta lancia Muse Spark, il nuovo modello di AI generativa progettato per le sue piattaforme</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Fri, 10 Apr 2026 17:55:41 +0000</pubDate>
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		<title>Il traffico digitale da AI vale lo 0,1% del totale. L&#8217;analisi di Madcrumbs</title>
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		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 30 Mar 2026 06:46:19 +0000</pubDate>
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		<title>Google brings Gemini AI-powered tools to its marketing platform</title>
		<link>https://newsletter-wp.osservatori.net/internet-media/google-brings-gemini-ai-powered-tools-to-its-marketing-platform/</link>
		
		<dc:creator><![CDATA[Marco Rovea]]></dc:creator>
		<pubDate>Mon, 30 Mar 2026 06:40:34 +0000</pubDate>
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		<category><![CDATA[Generative AI]]></category>
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