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		<title>How CX leaders can actually prove ROI</title>
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		<dc:creator><![CDATA[Cristina Anna Rossi]]></dc:creator>
		<pubDate>Fri, 20 Mar 2026 17:25:19 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[CX]]></category>
		<category><![CDATA[CX Leader]]></category>
		<category><![CDATA[Impatto CX]]></category>
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		<title>Come viene misurato chi fa open innovation in azienda? I KPI stanno guardando oltre l’innovazione</title>
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		<dc:creator><![CDATA[Eliana Bentivegna]]></dc:creator>
		<pubDate>Wed, 04 Feb 2026 10:11:22 +0000</pubDate>
				<category><![CDATA[Digital Transformation Academy]]></category>
		<category><![CDATA[Alberto Onetti]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[open innovation]]></category>
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		<title>Alex Osterwalder, CEO Strategyzer: “I KPI sono la pena di morte per l’innovazione”</title>
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		<dc:creator><![CDATA[Eliana Bentivegna]]></dc:creator>
		<pubDate>Thu, 27 Nov 2025 13:22:02 +0000</pubDate>
				<category><![CDATA[Digital Transformation Academy]]></category>
		<category><![CDATA[Alex Osterwalder]]></category>
		<category><![CDATA[Innovazione]]></category>
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		<title>5 Ways To Advance Customer Experience In High-Tech B2B</title>
		<link>https://newsletter-wp.osservatori.net/ocx/b2b-digital-commerce-experience/5-ways-to-advance-customer-experience-in-high-tech-b2b/</link>
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		<dc:creator><![CDATA[Irene Galantini]]></dc:creator>
		<pubDate>Fri, 18 Jul 2025 10:43:24 +0000</pubDate>
				<category><![CDATA[B2b Digital Commerce & Experience]]></category>
		<category><![CDATA[CX]]></category>
		<category><![CDATA[feedback]]></category>
		<category><![CDATA[KPI]]></category>
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		<title>AI and Real-Time Tech vs. Traditional CX Surveys: Who Will Win the Upcoming Battle?</title>
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		<dc:creator><![CDATA[Ilaria Nicolosi]]></dc:creator>
		<pubDate>Mon, 14 Apr 2025 15:59:12 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[CX]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[VoC]]></category>
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		<title>How does AI fit into marketing campaigns?</title>
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					<comments>https://newsletter-wp.osservatori.net/ocx/how-does-ai-fit-into-marketing-campaigns/#respond</comments>
		
		<dc:creator><![CDATA[Ilaria Nicolosi]]></dc:creator>
		<pubDate>Fri, 26 Jul 2024 15:31:39 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Artificial Intelligence]]></category>
		<category><![CDATA[Automation]]></category>
		<category><![CDATA[channels]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[marketing campaigns]]></category>
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		<title>UK museums take global lead in sustainability</title>
		<link>https://newsletter-wp.osservatori.net/arte/uk-museums-take-global-lead-in-sustainability/</link>
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		<dc:creator><![CDATA[Linda Fasoli]]></dc:creator>
		<pubDate>Tue, 09 Apr 2024 14:08:07 +0000</pubDate>
				<category><![CDATA[Innovazione Digitale per la Cultura]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[musei]]></category>
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		<title>KPIs that connect: 5 metrics for marketing, sales and product alignment</title>
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					<comments>https://newsletter-wp.osservatori.net/ocx/kpis-that-connect-5-metrics-for-marketing-sales-and-product-alignment/#respond</comments>
		
		<dc:creator><![CDATA[Irene Galantini]]></dc:creator>
		<pubDate>Mon, 23 Oct 2023 11:31:45 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[KPI]]></category>
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		<title>5 go-to-market recommendations for marketing leaders</title>
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					<comments>https://newsletter-wp.osservatori.net/ocx/5-go-to-market-recommendations-for-marketing-leaders/#respond</comments>
		
		<dc:creator><![CDATA[Andrea Meroni]]></dc:creator>
		<pubDate>Fri, 12 May 2023 10:10:42 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[customer relationship]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[omnichannel]]></category>
		<category><![CDATA[omnichannel strategy]]></category>
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		<title>Misurare la customer experience: le 5 metriche più importanti del 2023</title>
		<link>https://newsletter-wp.osservatori.net/ocx/misurare-la-customer-experience-le-5-metriche-piu-importanti-del-2023/</link>
					<comments>https://newsletter-wp.osservatori.net/ocx/misurare-la-customer-experience-le-5-metriche-piu-importanti-del-2023/#respond</comments>
		
		<dc:creator><![CDATA[Irene Galantini]]></dc:creator>
		<pubDate>Fri, 31 Mar 2023 17:43:33 +0000</pubDate>
				<category><![CDATA[Omnichannel Customer Experience]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[KPI]]></category>
		<category><![CDATA[omnicanalità]]></category>
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